Wolseley Delivers 100% RPS Lift with B2B Personalization

Tool set with online recommendations

Challenge

Leading UK commercial and domestic building supplier Wolseley underwent a digital transformation project and consolidated their sites into a single domain.


Improvement in all the right places:

  • 100% Lift in Revenue Per Session
  • 163% Increase in Conversion Rates

Our Solution

  • Helped an array of different clients navigate a large product catalog.
  • Used Automated Personalization to deliver relevancy at scale.
  • Leveraged out-of-the-box weather and geo-targeting to encourage purchases.