AI-Driven Homepage for Celebrity Cruises

Cruise line homepage run with AI

Challenge

Premium travel brand Celebrity Cruises had a corporate initiative to deliver more personalized experiences on its digital channels.


Improvement in all the right places:

  • Improved CX and Engagement
  • Uncovered Valuable New Customer Insights

Our Solution

  • Created a dream vacation builder to capture explicit data points such as departure airport, destination, season
  • Fed insights alongside past customer behavior into Monetate
  • Powered recommendations across the website and in its app