Retained holiday shoppers convert at much higher rates: study

As retailers gear up for the 2019 holiday shopping season, research published by personalization software vendor Monetate suggests that they would be wise to make an effort to target customers who converted during the 2018 holiday shopping season.

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Tough Times Makes for Strange Bedfellows

A challenging retail landscape is forcing brands and retailers to consider nontraditional types of partnerships.

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Brands Must Create Personalization Strategies For Previous Holiday Customers, Monetate Study Shows

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How technology is fueling a more personalised customer experience

As appetite for a more personalised online experience grows, Monetate’s Lisa Kalscheur discusses what brands can do to stand ahead of the competition

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