Looking Back at Elevate 2024—and Forward Toward the Future of Personalization

Looking Back at Elevate 2024—and Forward Toward the Future of Personalization

El·e·vate

  • verb
  • To raise something to a higher position.

Yes, starting things off with “Webster’s Dictionary defines…” is painfully cliché, but that definition so perfectly encapsulates Elevate 2024 that we just couldn’t help it.

Monetate’s annual client summit was one for the books this year. Taking place at the iconic Barbican in London, the venue’s striking architecture served as an incredible backdrop for the day’s events. But it was the insights from our guest speakers, on-site demonstrations from our partners, and real-time conversations between our attendees that all came together to accomplish something truly remarkable:

Raising personalization to an (even) higher position in today’s ecommerce landscape.

That’s right. Whether it was discussing AI’s impact on the industry, how brands can further optimize the customer journey through search & product discovery, or how to create a human-centric digital strategy—Elevate 2024 served as a call-to-action for online brands wanting to stand out and exceed their customers’ expectations through the power of personalization. 

Couldn’t make it? No problem. We’ve collected highlights and key takeaways for those who missed out.

The Experience

We kicked Elevate ‘24 off with our Monetate Certification Program, providing attendees the opportunity to validate and expand their knowledge of our platform. This was followed by a catered breakfast for introductions, reunions, and conversations before breaking for the main event—our lineup of guest speakers.

In between hearing from these industry experts, attendees were given the opportunity to join breakout sessions to share learnings, make connections, and hear from other industry leaders. We then wrapped things up by putting the spotlight on our award winners before heading down to our closing reception to enjoy music, drinks, and live entertainment from a digital magician (yes, you read that right)!

By the Numbers

150+
Attendees
10
Featured Presenters
Insights Shared

Our Featured Speakers

Rachel Willers

Head of Digital & Ecommerce, Nespresso

Rasmus Houlind

Industry Leader

Bhavik Patel

Product, Analytics, & Experimentation Director, LeanConvert

Rob Sleath

Optimisation Manager, Lovehoney

Adam Shenton

Personalisation Manager, Waitrose

Hannah Press

Ecommerce Personalisation & Optimisation Specialist, Pandora

Britt Mansveld

Senior CRO Manager, EMEA, Dr. Martens

Ed Hill

Senior Vice President EMEA, Bazaarvoice

Sarah Lambert

Commerce Experience Director, Accenture Song

Elinor Pierce

Senior Trade & Optimisation Manager, New Look

“100% would recommend coming to anyone. There’s a lot to learn, a lot to gain—the knowledge shared is one-above-all.”

Matthew Bloska, UX & Testing Manager Musto

Our Award Winners

Personalisation Leader

Winner: Nespresso

This award honors the team that has demonstrated outstanding leadership in implementing and advancing personalization strategies within their organization. They’ve set the vision, rallied the troops, and most importantly executed flawlessly.  

Super User

Winner: Giacomo Monti, Vans

Designed for the power users among us, this award goes to the individual who has mastered the ins and outs of the platform. From setting up complex campaigns to troubleshooting issues, the Super User is the go-to guru.  

Super User

Winner: Claire Ribiere, MyTheresa

Designed for the power users among us, this award goes to the individual who has mastered the ins and outs of the platform. From setting up complex campaigns to troubleshooting issues, the Super User is the go-to guru.  

Impact Award

Winner: Yoox

This accolade is for those who have made a quantifiable difference in the business metrics through the use of the Monetate platform. This award is all about the numbers.

Program Champion

Winner: Britt Mansveld, Dr. Martens

This award is for the linchpin who managed to take our personalization services and seamlessly integrate them into broader business strategy. They have been instrumental in both adoption and ongoing success of Monetate within their organization.  .

Strongest Partner

Winner: adidas

This award was determined by nomination and goes to the strongest partner promoting common values, mutual respect, and knowledge that each bring to the table.

Technology Partner of the Year 

Winner: Contentsquare

The Technology Partner of the Year award recognizes a partner who has demonstrated exceptional collaboration and innovation with Monetate on both sides of the pond, significantly enhancing the overall client experience.  

“Today’s presentations were really useful, and really inspired me on how we can [launch similar campaigns] ourselves in the future.”

Aleksandra Lewalska, Ecommerce Manager, CRO Skechers Europe

Our Sponsors & Partners

Platinum Sponsor:

Contentsquare 

Gold Sponsor:

LeanConvert

Gold Sponsor:

Quantum Metric

Silver Sponsor:

Amplience

Silver Sponsor:

Bazaarvoice

Register today for Elevate 2025!

It’s never too early to invest in your online brand’s success. Whether you were able to join us this year, or are looking forward to attending for your first time, make sure to secure your spot for Elevate 2025 before spots run out!