3 Website Optimization Trends (That Aren’t AI) to Watch in 2026 and Beyond
Beyond the rapid adoption of AI, one clear pattern has emerged in website optimization: digital experiences continue to evolve quickly. Advances in technology, rising user expectations, and increased performance demands mean organizations that stay ahead of emerging trends are far more likely to stand out in an increasingly crowded market. As we move into 2026 […]
The Essentials of Hybrid Experimentation
When running experimentation programs, most organizations start with client-side tests to address common use cases such as visuals, layout, and CTA copy or placement. Client-side tools are well established and relatively easy to use, but they come with real limitations, including constrained complexity, slower iteration at scale, and the risk of flicker. To move beyond […]
Your Guide to Website Flicker and How to Deal With It
Do a quick search of the term “website flicker,” and you’ll see no shortage of results with titles like “Why Do I Notice Page Flicker When the Test Page Is Loading?” or “Troubleshooting: Page Loads Slowly, Flashes, or Flickers.” Most of these come from web optimization tools, browsers, and CRO-focused sites. Even well-known ecommerce brands […]
Your Guide to Digital Experience Optimization for the 2025 Holiday Shopping Season
The holiday season is here. For retailers, it’s a stress test for the year ahead. At Monetate, we wanted to know what shoppers are planning for 2025 holiday shopping and what’s motivating them to spend or save. So what did we do? We asked. Monetate’s 2025 Holiday Shopper Survey highlights all the takeaways from our […]
AB Testing Ideas for Summer Marketing Campaigns in 2025
It may already be mid-July, but it’s not too late to meet summer shoppers where they are—namely, looking for summer
What’s the Best Personalization Platform? Monetate vs. Dynamic Yield vs. Optimizely
Personalization has become the baseline expectation consumers have when they interact in digital spaces.