Constellation Research declares AI driven personalization the answer

Monetate‚Äôs research shows that only 6% of organizations are advanced in implementing their personalization strategy. This is particularly frustrating because marketers acknowledge that personalizing content and communications is a worthy goal. We know it increases loyalty, drives higher conversions and grows revenue. Yet, when it comes to executing against this vision, the journey to personalization is … Continue reading Constellation Research declares AI driven personalization the answer