The Technology
One Tag, One Time Integration
Placed in the HTML page head, the ExpressTag is the same on every page of your website and never changes. That's all it takes to create and deploy website optimization and testing campaigns
Change Anything, Anywhere, Anytime
From simple tests to full feature deployment, there's no JavaScript or Regex required ever.
Extensible and Integratable
Easily integrate any type of feed, including products, inventory, store locations, and more. Feed mashups make it easy for you to deliver hyper-relevant experiences across the website.
Incredibly Fast Delivery
The ExpressTag is asynchronous and performs real-time changes to the site experience while the page is being loaded, ensuring ultra fast performance. In fact, three Monetate clients have been independently ranked among the fastest sites on the Internet (Gomez).
Cloud-based Software
Serve campaign assets directly from the Monetate Cloud, and enjoy independence from your ecommerce platform or Content Management System (CMS).
Client-side Browser Implementation
Your campaign assets render at lightning-fast speeds, and alter the Document Object Model (DOM) in real-time to add, hide, or remove assets. All of this occurs simultaneously as the rest of the page loads.
Robust Scalability
Never worry about traffic spikes. On Cyber Monday 2011, 20% of all retail transactions occurred on pages with the Monetate ExpressTag.
Role-based Access Controls
Role-based permissions provide additional layers of security. Campaigns can be created, modified, and deployed only by the users you authorize.
"Look Before You Leap" QA
Full quality assurance and browser compatibility testing (including mobile) ensures your campaings are ready for the prime time, with no effort required from your team. In addition, real-time monitoring detects page template changes and automatically pauses the affected campaigns.
Asynchronous Loading
The Monetate ExpressTag loads independently of other JavaScript. In addition, Monetate loads only your campaign assets, not any portion of your native website.
Pervasive Audit Logging
Automatically log every user interaction and campaign event for audit and review, including logins, changes, and failed sign-ins.
No PII or PCI
Even though Monetate doesn't collect, access, or store any personally identifiable information or transaction data, you can enjoy peace of mind knowing that enterprise-level security standards are in place.
A Security History
Built with security in mind, David Brussin, Monetate's CEO, helped develop the world's first anti-spam router, continues to speak at information security conferences, and has advised Fortune 500 clients on how to safely and securely transition their business to the Internet.
"The ability to seamlessly insert content anywhere in our site without having to modify any of our pages is phenomenal and an incredible resource saver for our teams."
"We put one tag on our website and we were up and running within a week."