So, as the holiday shopping season starts to heat up, why not take a moment to make sure your search campaigns–as well as your display and affiliate and email campaigns–are landing people in the right place, with messaging that matches the expectations those campaigns are setting.
As you probably know, Search Marketing Expo (SMX) is a series of search marketing conferences and expos backed by Search Engine Land. In other words, it’s all about search, about getting people who are searching…
Kaila Colbin’s Search Insider post amusingly titled “What Do Search And Toilet Paper Have In Common?” actually concludes with a very thoughtful sentence: The president-elect said, “That which connects us is greater than that which…
We appreciate Laurie Sullivan at MediaPost finding something positive to write about today. Her article for Online Media Daily begins: “Despite economic woes rattling nerves about ad budgets, experts expect search advertising and marketing to…