News


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Pinterest Raises $100m in Funding from eCommerce Giant

Computer Business Review | May 17, 2012 | The US based startup raised a hefty $100m in funding from Japanese eCommerce giant, Rakuten, placing the company’s valuation at more than $1bn. The funding from one of the largest internet companies in the world will be used to help Pinterest improve its service and expand the site’s community globally. Read more…


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The Top 10 Infographics Online Businesses Need to See

Content Plus | May 17, 2012 | Ten of the best infographics offering key stats and advice on some of the biggest challenges facing small businesses looking to make a success of ecommerce. Read more…


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10 Ways to Reduce Shopping Cart Abandonment

MultiChannel Merchant | May 16, 2012 | On average, 75% of all possible online purchases never occur because visitors abandon their shopping carts. Numerous factors contribute to shopping cart abandonment, including high shipping rates, a desire to comparison shop, a lack of money, or the desire to look for a coupon, to name a few. Read more…


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Targeted Testing, Personalization Yield Increased Online Revenues for Urban Outfitters

Retail Online Integration | May 15, 2012 | In the two-plus years Urban Outfitters has worked with a third-party website optimization provider, its total online sales have nearly doubled, its conversion rate has increased and it’s experienced “exponential growth” in its international online sales. Read more…


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Software Engineer: 2012′s Top Job

Information Week | May 15, 2012 | Years of studying are finally paying off for today’s software engineers. Job search website CareerCast.com recently ranked 200 jobs from best to worst based on five criteria including salary, stress levels, hiring outlook, physical demands, and work environment. Read more…


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The Ultimate Customer Experience: Infographic

Econsultancy Digital Marketers United | April 30, 2012 | It’s no secret that delivering an excellent customer experience has a positive impact on conversion rates and revenue. Amazon is the perfect example of this. Its massive growth has been driven in no small part by its painless one-click payment system and excellent customer service. Read more…


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Philadelphia Sets Sights On Becoming America’s Next Big Tech Town

Fast Company | April 29, 2012 | Leave it to a determined community of nerds building tech companies to help the City of Brotherly Love live up to its nickname once again. Read more…


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DemandGen Report Announces Killer Content Award Winners

DemandGen Report | April 25, 2012 | The First Annual Killer Content Awards recognize organizations that have raised the bar in content marketing tactics. Winners were formally honored at an awards ceremony April 24, 2012 in New York City at The Times Center, during DemandGen Report’s B2B Content2Conversion Conference, an industry-first educational and networking event focused on helping B2B marketers develop, map, measure and optimize content marketing strategies. Read more…


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Monetate’s Record Growth in the First Quarter is Fueled by Drive for the Ultimate Online Experience

Internet Retailer | April 24, 2012 | New clients such as OfficeMax and Patagonia have customer-focused online initiatives that required them to find a solution to test, merchandise, and target customers while executing quickly and intelligently, all of which are accomplished with the Monetate Agility Suite. Read more…