Over the past two years, flash sales have grown to be one of the hottest trends in ecommerce. It should come as no surprise, as flash sales have proven to be an effective method of motivating consumers. Creating a sense of urgency by promoting the incentive to buy now, flash sales can capitalize on multiple sales channels to increase reach and heighten consumer excitement. This infographic explains the flash sale mania and how you can incorporate this marketing technique into your promotions efforts.