Addressing the promise and problem of extending the ability to make website changes to marketers and other stakeholders outside of the IT team.
Jenn Wolf, Sr. Program Manager at TrueAction, shares integrated customer experience insights in the latest installment of our Q&A series.
How a retailer used historical big data to make shopping easier for a popular customer niche, boosting incremental revenue through the roof!
Michael Potts, founder and managing director at the U.K-based online marketing firm, shares analytics and insights about multi-screen behavior overseas.
Brett Bair, Monetate’s senior director of strategic services, reveals how leading brands are delivering relevant website experiences.
How process improvement methods can help you cook up the right customer experience for every visitor.
Tim Ash, CEO of SiteTuners, weighs in on the integrated experience paradigm shift and what companies need to do now.
Text-based search versus type-ahead search with product images—which did visitors like better?
Bridget Fahrland, Vice President, Strategy, at Fluid, shares her thoughts on integrating the customer experience across all touchpoints.
Tim Ash shares the merchandising trends no company should be without.
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