Some of the most exciting possibilities arise when you think in terms of relative location. If you have physical stores you can add their locations to the geo-targeting mix, as well as the locations of your competitors’ stores, your warehouse locations, shipping points, and so on.
See live demonstrations of Monetate, including features specifically designed to support Coremetrics and increase the scope and reach of marketing optimization efforts within e-commerce companies that use Coremetrics.
Weather-related targeting of web site traffic is now highlighted in a short demonstration video we just recorded… the bigger picture here is the idea that online stores can, when properly configured, react to local conditions in real time, in the great tradition of real-world retailing.
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