We sense that the rapid evolution and adoption of Twitter in recent months has surprised a lot of people, maybe even the people who came up with the name. Somehow it doesn’t feel 100% right to say Monetate is now twittering, but monetate is now twittering, at http://twitter.com/monetate. (And we’re guessing it’s too late to change Twitter’s name.)
One reason we decided that Twitter was worth getting into was the first presidential debate. No, we’re not going to say who we were cheering for, but we will say that reading Twitter during the debate added to the experience. The immediacy of reaction and a kind of streaming commentary suggests interesting future possibilities. We’re not sure if anyone fully understands what those are yet, but we figured it was time to dip a corporate toe in the water. A business beak in the communal bird bath? Oh dear, we’d better stop right there.